Zoeva
“From a makeup consumer to the CEO of a global beauty brand, Zoe Boikou is a true business entrepreneur. Originally born in Greece, Zoe moved to Germany with her family at the age of 10. When she discovered that there was a lack of high-quality, reasonably priced makeup brushes available on the market, she decided to fix this gap and began selling makeup brushes online on eBay in 2009, founding the makeup brand Zoeva. From the initial selection of 10 makeup brushes, Zoeva has since grown to offer an extensive product range of nearly 300 makeup tools and products.”
